Business Administration – Sales & Marketing

Program Description

By connecting businesses and consumers into a single global market, the Internet has become a powerful marketing tool. Business Administration – Sales & Marketing program is angled toward E-commerce and is designed to equip students with an array of high-tech marketing skills. They will learn how to sell ideas and services in the web environment, use web resources, prospect and generate sales through the Internet, develop Internet marketing plans and apply a wide variety of Internet marketing tools. The first year of this program will provide students with a solid and essential foundation in business. In the second year, they will be immersed in the world of marketing and E-commerce.